SEO – Search Engine Optimization

Sherwood Forest Online - Internet Marketing - SEO - Search Engine Optimization

As a business owner, you know your website should be much more than business card.
Your website should be your Internet Marketing tool that will bring you customers and money.
The Internet changed our lives laws and today every If you do not have a website – you do not exist.

So many websites are online in every area, and the competition keeps growing. The difference between business success and failure can lay on reaching the first places in Google search and getting the targeted quality leads before the competition.

Many business owners are confident that once their website is live customers will begin to call. However, in realty some will get to the competitors.

There is no one and only recipe when we try to be placed at the top of Google’s search results. Only experienced Internet Marketing Agency, constantly updated with changes that Google introduces can do the job best.

Organic SEO

Organic search results include Web pages, images, videos and local businesses.

We can divide Google search results into two, the first and last 3-4 results in each page are ads from business that links to a Landing Page within their site, and each time we click on these ads, the business owner is paying. The ads will have small icon with AD.

All the other search results ranked organically, apparently naturally, according to their relevance to the user’s search query. Google algorithm (or Bing, Yahoo etc.) determine the organic position by considering content of the website, its quality, its age, external links to the website and many other parameters. Unlike ads promotion, organic SEO is free on Google (or Bing, Yahoo etc.) search engine.

Organic SEO Promoting is a work in progress. It can be time consuming and might be harmful if not done by professionals.

Why do we need SEO?

Websites receive traffic from many sources like sponsored campaigns, social networks and so on, but the Google search results pages are still the main source of information for most Internet users.

Studies show that there is a correlation between higher locations in the search results and large traffic volumes to the website.

Moreover, incoming traffic from search engines is targeted traffic. Visitors search query and website content, services or products are match. Customers can find what they were looking for and you’ll meet the  potential leads that can be converted to customers.

 

Organic SEO is beneficial to the any website in many ways and it will increase your website traffic and visibility hence your revenue.

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Use traditional and innovative Online Marketing methods to target quality audience and bring them to you Website and Social Media profiles.

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Learn to improve your tracking.  Track to increase your organic website SEO and PPC both in search engines and Social Media channels conversion rates.